According to ABI Research’s new findings, Apple Watch has got
few surprise elements in the design and a CPU design centered on a custom Apple
S1 chip – labeled APL 0778.
After the popular teardown specialist’s iFixit teardown of the
Apple Watch last week, ABI Research’s TeardownIQ went
a step further to reveal more about it.
Apart
from the custom processor design around S1 chip (APL 0778), ABI found a 512MB
of RAM sourced from Elpida, 8GB of flash storage from SanDisk/Toshiba, and the
integrated accelerometer/ gyroscope sensor handled by an STM chip. The Apple
Watch also includes Broadcom (BCM43342) chip, NXP (NFC controller), and AMS
(NFC booster) connectivity, IDT wireless charger receiver, and ADI capacitive
touch solutions.
Here ABI
says that the two surprise design elements in the Watch are ADI capacitive
touch solutions, and the IDT wireless charging receiver. The IPX7
water-resistance Apple Watch packs components like Wi-Fi, Bluetooth, and NFC
radios in a weather resistant module.
The research firm which
tears down devices to estimate component costs is revealing the same for
Apple Watch Sport at $84
The
hardware in the 38mm Sport adds up to 24 percent of Apple’s suggested retail
price for the device, said IHS. The hardware components in the
Apple Watch are the least expensive of any Apple product when compared to
the total retail price of the device. As per IHS estimation, the
most expensive component in the Apple Watch is the display (including OLED and
Ion-X cover glass), priced at $20.50, followed by the processor on the S1 chip,
priced at $10.20. In addition to component costs, IHS adds an estimated $2.50
for manufacturing costs, bringing its total estimate for the Apple Watch’s raw
cost to $83.70
IHS
Technology notes that its analysis does not take into account numerous other
costs unrelated to hardware that would impact Apple’s overall margin on the
Apple Watch. There is no accounting for software development or the creation of
specialized manufacturing tools, research and development or
marketing, logistics, amortized capital expenses, overhead, SG&A,
R&D, software, IP licensing and other variables throughout the supply chain
such as the EMS provider.The 38mm Apple Watch Sport has a suggested retail
price of $349
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